TOROS NEZA | A Reflection of Mexican Football

— TOROS NEZA | A True Reflection of Mexican Football — TOROS NEZA | A True Reflection of Mexican Football

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TOROS NEZA | A Reflection of Mexican Football

From Underdogs to Icons of Mexican Football.

In collaboration with Mar Post (post-production) and The Lift (cinematography and direction), for ViX Studios. these pieces created by the Long Summer Days team are part of the narrative of this five episode documentary series.

Each piece aims to highlight the epic, heart pounding moments experienced match after match, as well as the obstacles and victories that defined the journey of a team that, through charisma, humor, and an uncommon closeness to its people, won the hearts of thousands of fans.

To tell the stories behind the legend of this Mexican football team from the 1990s and in the absence of off the field archival footage from that era, our mission was to imagine and recreate, guided by the voices of its protagonists, those unbelievable anecdotes and dream like plays that lived on in collective memory.

We brought them to life through motion graphics, crafting a visual language that honors the myth, amplifies emotion, and revives the indomitable spirit of Toros Neza.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES NOGUEZ

EXECUTIVE PRODUCER / MANAGING DIRECTOR:

DIANA VELA

CREATIVE DIRECTOR:

FRANCISCO M. QUILES NOGUEZ

HEAD OF PRODUCTION:

DIANA VELA

ART DIRECTORS:

FRANCISCO M. QUILES NOGUEZ & ELIUD NEVÁREZ

PRODUCTION ASSISTANT:

YOLANDA GARCÍA

ILLUSTRATORS:

ELIUD NEVÁREZ, ISAAC LOREDO, JOSÉ ÁVALOS, HAZE GONZÁLEZ, IVÁN AGUILAR.

2D ANIMATORS:

ISAAC LOREDO & JOSÉ ÁVALOS

MOTION GRAPHICS:

FRANCISCO M. QUILES NOGUEZ, ANDREW CEBALLOS, HAZE GONZÁLEZ, LUIS NIEVES.

CLEAN UPS:

HAZE GONZÁLEZ, IVAN AGUILAR & JOSÉ ÁVALOS

CREATIVES:

VALERIA ESTRADA & HÉCTOR PADILLA “PADA”

STYLEFRAMES & ANIMATION

EL BORREGO | 30 years of Café Tacvba’s iconic Re

EL BORREGO | a visual tribute to café Tacvba’s legacy — EL BORREGO | a visual tribute to café Tacvba’s legacy — EL BORREGO | a visual tribute to café Tacvba’s legacy —

EL BORREGO | a visual tribute to café Tacvba’s legacy — EL BORREGO | a visual tribute to café Tacvba’s legacy — EL BORREGO | a visual tribute to café Tacvba’s legacy

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design, illustration, motion, character

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EL BORREGO | 30 years of Café Tacvba’s iconic Re

where music and design converge to connect generations.

We had the honor of taking part in tREinta, the exhibition celebrating three decades of Café Tacvba’s iconic album Re.

Curated by Quique Ollervides and in collaboration with Jorge Orozco, we created a special animation for El Borrego, bringing this song into a unique visual dimension with the intervention of Wemake.

Being part of this celebration reminded us how art and music have the power to connect generations and transport us to places that exist only in our imagination. At Foro Allende, the anniversary of Re comes alive on stage a reminder of why Café Tacvba not only defined an era but continues to be a symbol of innovation and heart in music.

CREDITS

EXECUTIVE DIRECTOR:

FRANCISCO M. QUILES NOGUEZ

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCER:

SHARON MARTÍNEZ

ART DIRECTOR:

ORESTES MORA

ILLUSTRATION & 2D ANIMATION:

ROY AGUILAR, ELIUD NEVÁREZ, ISAAC LOREDO & MABEL GÁLVEZ

LETTERING:

ORESTES MORA

3D GENERALIST

KAPPY GARCÍA

MOTION DESIGNERS:

FRANCISCO M. QUILES NOGUEZ & LUIS NIEVES.

PHOTOGRAPHY, VIDEO & STYLEFRAMES

VALIENDO MADRES | PRIME VIDEO

— VALIENDO MADRES | PRIME VIDEO: HAND DRAW DRAMA — VALIENDO MADRES | PRIME VIDEO: HAND DRAW DRAMA —

VALIENDO MADRES | PRIME VIDEO: HAND DRAW DRAMA — VALIENDO MADRES | PRIME VIDEO: HAND DRAW DRAMA —

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design, live action, illustration, motion, character

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VALIENDO MADRES | PRIME VIDEO

Hand-drawn drama, frame by frame. flaminguettes x lsd

For the Prime Video series Valiendo Madres, we were invited by RORRAZ & Flaminguettes to develop the illustration and animated intro concepts for each episode. The series follows four mothers who, after a chaotic school camp, uncover an affair that completely transforms their bond of friendship.

we created the illustrations that frame each episode title. Under Flaminguettes’ direction, we had full creative freedom to explore both the visual language and animation style. The goal: to make it feel like everything was drawn by kids.

We worked with textures of stains, scribbles, messy lines, and a bright, playful color palette. The animation was fast, energetic, and expressive. One of the main challenges was integrating our animation with the live-action footage creating a seamless mix of real-life scenes and illustrated doodles.

We went beyond the screen, incorporating hand-drawn textures and analog techniques to give the final result a unique, handcrafted feel.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCERS:

DIANA VELA

PRODUCTION & COORDINATION:

RORRAZ

ART DIRECTOR:

FLAMINGUETTES

ILLUSTRATIONS:

ANGÉLICA ALARCÓN
DAVIHER LOREDO

CHARACTER ANIMATION

KARINA CISNEROS

MOTION GRAPCHIS

KARINA CISNEROS, FRANCISCO M. QUILES N., SHARON MARTÍNEZ

MUSIC FOR DEMO EDIT

QUBE SOUND

STYLEFRAMES AND ANIMATION

EXPLORATIONS

STILLS

HAND CRAFTED HERITAGE | THE SPHERE

— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content

— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content —

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design, illustration, motion, 2d

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HAND CRAFTED HERITAGE | THE SPHERE

To take the party to another dimension

In 2024, Josue Ibañez Studio reimagined Hispanic Heritage Month at The Sphere with Handcrafted Heritage a monumental digital installation celebrating the craftsmanship, traditions, and deep cultural roots of the Hispanic world. The piece wove together symbolism, stories, and artistic expressions from across regions to portray a collective identity through three immersive worlds: The Mural, honoring ancestral ties and landscapes; The Telar, representing the harmony between nature and culture through textile-inspired visuals and Papel Picado, celebrating community and shared traditions.

Long Summer Days played a key role in shaping the visual language of the piece—developing the art style, craftitg the illustrations, animating key elements, and collaborating on the rendering process. It was both a creatively fulfilling and collaborative project that allowed our work to be showcased on the world’s largest screen, alongside a team of exceptional artists.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCERS:

DIANA VELA & SHARON MARTÍNEZ

ORIGINAL IDEA & CONCEPT

JOSUE IBAÑEZ STUDIO

CONTENT DIRECTION

JORGE OROZCO | TOLOACHE FILMS

LEAD ART DIRECTOR:

BITASI SANTOS

ILLUSTRATORS / CLEAN-UP ARTISTS

ROY TACHO AGUILAR
ISSAC LOREDO
MARTIN LLANEZ
JOSÉ ÁVALOS
IVÁN AGUILAR
KAPPY GARCÍA

ORIGINAL EDITING MUSIC

JUSTINIANI (SUPASOUND)

MOTION DIRECTORS

ROGER JUÁREZ
FRANCISCO M. QUILES N.

MOTION DESIGNERS:

ROGER JUÁREZ
KARINA CISNEROS
JOEK ESTRADA
SHARON MARTÍNEZ
ALDAIR GONZÁLEZ
KAPPY GARCÍA

TECHNICAL AND VISUAL 3D WORKFLOW

JOEK ESTRADA

DATA & QC MANAGER

SHARON MARTÍNEZ

STYLEFRAMES AND ANIMATION

BAMBOO | GUARO

— BAMBOO | GUARO: Taste the Party — BAMBOO | GUARO: Taste the Party — BAMBOO | GUARO: Taste the Party —

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design, illustration, motion, branding, 2d, character

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BAMBOO | GUARO

To take the party to another dimension

For the launch of Guaro Bamboo, we created a two-part video series that captures the spirit of a generation that lives with no rules — authentic, energetic, and proud of who they are.

Through a fusion of visual worlds, mixed techniques, and vibrant characters, we brought Guaro Bamboo’s identity to life — a drink made for those who turn every hangout into a celebration and carry the reggaeton vibe in their soul.

Each video piece was crafted to radiate joy, pride, energy, and freedom, connecting with an audience that breaks the mold and chooses to live every moment to the fullest.

We blend storytelling, visual art, and urban culture to create content that isn’t just seen — it’s felt. Guaro Bamboo is more than just a drink: it’s a lifestyle, and we made sure to bring it to the screen.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCERS:

DIANA VELA & SHARON MARTÍNEZ

PRODUCTION ASISTANT:

CECI SÁNCHEZ

ART DIRECTORS:

BITASI SANTOS
DAVIHER LOREDO

STORYBOARD:

BITASI SANTOS

DESIGN & ILLUSTRATION:

BITASI SANTOS
DAVIHER LOREDO
ROY TACHO AGUILAR

2D ANIMATION:

DAVIHER LOREDO

MOTION GRAPHICS:

FRANCISCO M. QUILES N., LUIS NIEVES, ROGER JUAREZ, ALDAIR GONZÁLEZ, JOEK ESTRADA, KARINA CISNEROS & TADEO ROMERO.

3D DESIGN & ANIMATION

KAPPY GARCÍA

STYLEFRAMES AND ANIMATION

NEW ERA X LUEVANOS

— NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS

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photography, Video, design, illustration, motion

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NEW ERA X LUEVANOS

WHEN DESIGN MEETS WHAT WORDS CAN'T EXPRESS

"SOME EMOTIONS ARE HARD TO PUT INTO WORDS. THAT’S WHERE THIS COLLABORATION BEGINS.IN PARTNERSHIP WITH NEW ERA AND MEXICAN GRAPHIC ARTIST RICARDO LUEVANOS, WE HELPED BRING TO LIFE A COLLECTION INSPIRED BY UNSPOKEN FEELINGS. WE WERE INVOLVED FROM START TO FINISH: CONCEPT DEVELOPMENT, VISUAL DIRECTION, PHOTOGRAPHY, VIDEO, 3D DESIGN, RETOUCHING, AND CAMPAIGN ADAPTATIONS.A PROJECT THAT CHALLENGED US CREATIVELY AND REMINDED US WHY WE LOVE WHAT WE DO—TURNING EMOTION INTO VISUAL LANGUAGE.

CREDITS

ORIGINAL IDEA & CREATIVITY:

ANOTHER CO, DIEGO MARTÍNEZ (NEW ERA)

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANT:

MABEL GÁLVEZ

CREATIVE DIRECTOR:

SHARON MARTÍNEZ

DESIGN:

ORESTES MORA

VIDEO EDITORS:

CECI SÁNCHEZ, ENRIQUE LUGO & MANUEL BECERRIL (MONITOR)

MOTION GRAPHICS:

ARTURO NIEVES, FRANCISCO M. QUILES N., SHARON MARTÍNEZ, TADEO ROMERO & KAPPY GARCÍA

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

PHOTOGRAPHY:

GABRIEL HILDEMAR & ENRIQUE LUGO

PHOTO EDITOR:

MABEL GÁLVEZ

STYLIST:

ALBERTO REBELO

GLAM:

VALERIA CUETO

MODELOS:

LUIS DAVID

ADÁN MARTINI

DELFINA LUQUE

PHOTOGRAPHY & VIDEO

Libre & Natural

— Libre & Natural — Hydrate your freedom — Libre & Natural — Hydrate your freedom — Libre & Natural — Hydrate your freedom —

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design, illustration, motion, branding, 3d, character

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Libre & Natural

HYDATRE YOUR FREEDOM

Netflix and Bonafont approached us to come up with a campaign that would empower women. To achieve this, we incorporated iconic female characters from the streaming platform into the classic Bonafont bottle design, pair with empowering messages that women consumers could identify with.

This is how “Hydrate Your Freedom” was born: a project we were part of at every stage of the process—from conceptualization and character illustration to label design, the production of explanatory videos, and the complete visual identity that accompanied the bottle distribution.

There are projects that fill us with pride because they go beyond the visual. They tell stories, connect emotions, and deliver powerful messages. This is one of them. Seeing Bonafont and Netflix bottles across so many corners of Mexico reminded us why we do what we do: to create, inspire, and communicate.

CREDITS

EXECUTIVE PRODUCER

DIANA VELA

DESIGN DIRECTION

DAVIHER LOREDO GONZÁLEZ

ILLUSTRATION DIRECTION:

BITASI SANTOS

PROJECT MANAGERS:

ANXÉLICA ALARCÓN

CREATIVITY & COPYWRIGHT:

VAL ESTRADA
HÉCTOR “PADA” PADILLA

STORYBOARD:

ROY “TACHO” AGUILAR

ILLUSTRATION:

ISSAC LOREDO GONZÁLEZ
ROY “TACHO” AGUILAR
BITASI SANTOS
IVÁN AGUILAR

GRAPHIC DESIGN:

YELITZA GAYTÁN
ASHBY QUINTERO
ELIUD NEVÁREZ

MOTION GRAPHICS:

ROGER JUÁREZ HERNÁNDEZ
ALDAIR GONZÁLEZ SÁNCHEZ
JAN CARLOS GONZÁLEZ MARTÍNEZ
SAÚL HERNÁNDEZ ZEMPOALTECATL

3D ANIMATION

FRANCISCO QUILES
JOEK ESTRADA

PHOTOGRAPHY

GABRIEL HILDEMAR
ENRIQUE LUGO
MABEL GÁLVEZ
SHARON MARTÍNEZ

STYLEFRAMES

NADA QUE VER: NETFLIX’S PODCAST

— NADA QUE VER: A NETFLIX's PODCAST — NADA QUE VER: A NETFLIX's PODCAST — NADA QUE VER: A NETFLIX's PODCAST — NADA QUE VER: A NETFLIX's PODCAST

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Video, design, illustration, motion, branding, 3d, merchandise

YEAR

NADA QUE VER: NETFLIX’S PODCAST

Bringing Netflix’s podcast to life, one episode at a time

In 2021, Long Summer Days took on the challenge of refreshing and developing the new visual identity for Nada Que Ver, Netflix’s official podcast. Once the identity was established, we created different assets for each episode, based on the shows, movies, topics, and guests featured in every installment.

This included everything from 30-minute video adaptations, explainer videos for voice notes, Instagram stories, and post designs to announce new releases, to all the covers that illustrated each episode. We delivered these pieces on a weekly basis until the podcast ended in 2022. This process allowed us to produce a wide variety of content, blending design with animation, as can be seen in these examples.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCER:

DIANA VELA

ART DIRECTION:

ORESTES MORA, KARINA CISNEROS

DESIGN AND ILLUSTRATION:

KAREN MERCADO, BITASI SANTOS, DAVIHER LOREDO, YELITZA GAYTÁN

MOTION DIRECTION:

KARINA CISNEROS, FRANCISCO M. QUILES N.

2D ANIMATION:

KARINA CISNEROS, ALDAIR GONZÁLEZ, DANIEL FRANCO, LUIS NIEVES, GUSTAVO GRADOS

3D ANIMATION:

LEONARDO GARCÍA

SOUND DESIGN:

ALBERTO JUSTINIANI (SUPASOUND)

STYLEFRAMES AND ANIMATION

Nu Hacks

Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card —

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design, illustration, motion, 2d, character

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Nu Hacks

Smart shopping from the app.

At a certain point in our lives, we face the challenge of managing our adult expenses without ending up in debt.

To assist those unsure of how to maximize the benefits of their credit cards, Nu Mexico and LSD developed Nu Hacks.

This mini-series consists of illustrated tips that cater to different profiles and aim to help Nu cardholders better understand the card's benefits through the app.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANT:

MICHELLE ACOSTA

ART DIRECTOR:

BITASI SANTOS

STORYBOARD:

ORESTES MORA & ELIUD NEVÁREZ V.

LETTERING:

ORESTES MORA

LEAD ILLUSTRATOR:

ELIUD NEVÁREZ V.

ILLUSTRATION:

ALEXANDRA SANTIAGO, IVÁN AGUILAR, CARLOS DELGADO & CARLA GÁLVEZ

LEAD 2D ANIMATOR:

JOSÉ ÁVALOS

MOTION GRAPHICS:

SHARON MARTÍNEZ, LUIS NIEVES & FRANCISCO M. QUILES N.

LEAD VERSIONING:

LUIS NIEVES

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

STYLEFRAMES AND ANIMATION

Después del huracán

DESPUÉS DEL HURACÁN – REDEFINING RYTHM: ALEMÁN'S JOURNEY UNVEILED. DESPUÉS DEL HURACÁN – REDEFINING RYTHM: ALEMÁN'S JOURNEY UNVEILED.

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design, illustration, motion, 2d, character

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Después del huracán

A tribute to the power of collaboration and creativity emerging artists.

At Spotify’s request, Toloache Films and Long Summer Days created a documentary video for Alemán, celebrating him becoming the first Mexican rapper to achieve a sold-out concert at El Palacio de los Deportes in Mexico.

This self-documentary uses a multi-format approach, including video shot on mini DV, photographs, films, illustrations, and motion graphics. The result is a visually dynamic experience that perfectly captures the energy and excitement of Alemán’s performance.

We worked hard to create an immersive experience that takes viewers from its origins to that historical performance through Alemán’s music and surrounding culture.

This video is a tribute to the power of collaboration and creativity and Spotify’s commitment to promoting emerging artists and celebrating diverse music worldwide, regardless of genre.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCER:

SHARON MARTÍNEZ

ART DIRECTOR:

DAVIHER LOREDO

MOTION DESIGN:

FRANCISCO M. QUILES N.
SHARON MARTINEZ

2D ANIMATORS:

ELIUD NEVÁREZ, DANIEL FRANCO, IVÁN RASCÓN

ILLUSTRATION DIRECTOR:

BITASI

ILLUSTRATION:

ELIUD NEVÁREZ