TOROS NEZA | A Reflection of Mexican Football

— TOROS NEZA | A True Reflection of Mexican Football — TOROS NEZA | A True Reflection of Mexican Football

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design, illustration, motion, 2d, character

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TOROS NEZA | A Reflection of Mexican Football

From Underdogs to Icons of Mexican Football.

In collaboration with Mar Post (post-production) and The Lift (cinematography and direction), for ViX Studios. these pieces created by the Long Summer Days team are part of the narrative of this five episode documentary series.

Each piece aims to highlight the epic, heart pounding moments experienced match after match, as well as the obstacles and victories that defined the journey of a team that, through charisma, humor, and an uncommon closeness to its people, won the hearts of thousands of fans.

To tell the stories behind the legend of this Mexican football team from the 1990s and in the absence of off the field archival footage from that era, our mission was to imagine and recreate, guided by the voices of its protagonists, those unbelievable anecdotes and dream like plays that lived on in collective memory.

We brought them to life through motion graphics, crafting a visual language that honors the myth, amplifies emotion, and revives the indomitable spirit of Toros Neza.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES NOGUEZ

EXECUTIVE PRODUCER / MANAGING DIRECTOR:

DIANA VELA

CREATIVE DIRECTOR:

FRANCISCO M. QUILES NOGUEZ

HEAD OF PRODUCTION:

DIANA VELA

ART DIRECTORS:

FRANCISCO M. QUILES NOGUEZ & ELIUD NEVÁREZ

PRODUCTION ASSISTANT:

YOLANDA GARCÍA

ILLUSTRATORS:

ELIUD NEVÁREZ, ISAAC LOREDO, JOSÉ ÁVALOS, HAZE GONZÁLEZ, IVÁN AGUILAR.

2D ANIMATORS:

ISAAC LOREDO & JOSÉ ÁVALOS

MOTION GRAPHICS:

FRANCISCO M. QUILES NOGUEZ, ANDREW CEBALLOS, HAZE GONZÁLEZ, LUIS NIEVES.

CLEAN UPS:

HAZE GONZÁLEZ, IVAN AGUILAR & JOSÉ ÁVALOS

CREATIVES:

VALERIA ESTRADA & HÉCTOR PADILLA “PADA”

STYLEFRAMES & ANIMATION

HAND CRAFTED HERITAGE | THE SPHERE

— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content

— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content —

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design, illustration, motion, 2d

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HAND CRAFTED HERITAGE | THE SPHERE

To take the party to another dimension

In 2024, Josue Ibañez Studio reimagined Hispanic Heritage Month at The Sphere with Handcrafted Heritage a monumental digital installation celebrating the craftsmanship, traditions, and deep cultural roots of the Hispanic world. The piece wove together symbolism, stories, and artistic expressions from across regions to portray a collective identity through three immersive worlds: The Mural, honoring ancestral ties and landscapes; The Telar, representing the harmony between nature and culture through textile-inspired visuals and Papel Picado, celebrating community and shared traditions.

Long Summer Days played a key role in shaping the visual language of the piece—developing the art style, craftitg the illustrations, animating key elements, and collaborating on the rendering process. It was both a creatively fulfilling and collaborative project that allowed our work to be showcased on the world’s largest screen, alongside a team of exceptional artists.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCERS:

DIANA VELA & SHARON MARTÍNEZ

ORIGINAL IDEA & CONCEPT

JOSUE IBAÑEZ STUDIO

CONTENT DIRECTION

JORGE OROZCO | TOLOACHE FILMS

LEAD ART DIRECTOR:

BITASI SANTOS

ILLUSTRATORS / CLEAN-UP ARTISTS

ROY TACHO AGUILAR
ISSAC LOREDO
MARTIN LLANEZ
JOSÉ ÁVALOS
IVÁN AGUILAR
KAPPY GARCÍA

ORIGINAL EDITING MUSIC

JUSTINIANI (SUPASOUND)

MOTION DIRECTORS

ROGER JUÁREZ
FRANCISCO M. QUILES N.

MOTION DESIGNERS:

ROGER JUÁREZ
KARINA CISNEROS
JOEK ESTRADA
SHARON MARTÍNEZ
ALDAIR GONZÁLEZ
KAPPY GARCÍA

TECHNICAL AND VISUAL 3D WORKFLOW

JOEK ESTRADA

DATA & QC MANAGER

SHARON MARTÍNEZ

STYLEFRAMES AND ANIMATION

New Era Semiannual Reel 2024

Semiannual reel – The New Era Heritage collection. Semiannual reel – The New Era Heritage collection.

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Video, photography, design, live action, motion, branding, 2d

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New Era Semiannual Reel 2024

Blending the rich traditions of sports and lifestyle with timeless fashion.

The official launch highlights significant historical moments in sports, brought to life through meticulously crafted apparel and caps. The collection includes six pieces that faithfully replicate the details of the caps worn by baseball players during the iconic World Series.

The Heritage Series features hats from the Cooperstown Collection, showcasing classic team logos and vintage design elements like felt stitching and wool blend crowns.

This new direction underscores the brand’s fresh approach and continuous evolution, celebrating key events and important years in sports history.

We were responsible for the campaign's photography and graphic design in Mexico and the animation and editing of content for social media and in-store screens across New Era stores throughout the country.

WThis animated reel not only highlights the new collection from NEW ERA® but also demonstrates our ability to work across multiple creative disciplines, achieving a cohesive and engaging resul.

CREDITS

EXECUTIVE PRODUCER:

SHARON MARTÍNEZ

CREATIVE DIRECTOR:

ANOTHER CO | NEW ERA

HEAD OF PRODUCTION:

DIANA VELA

ART & TALENT DIRECTOR:

DIEGO MARTÍNEZ

PROJECT MANAGER:

LUIS ESPARSA

PRODUCER:

FRANCISCO M. QUILES

PRODUCTION ASSISTANT:

MABEL GÁLVEZ

GRAPHIC DESIGNER:

ORESTES MORA

MOTION GRAPHICS:

FRANCISCO M. QUILES

PHOTOGRAPHERS:

GABRIEL HILDEMAR, ENRIQUE LUGO, DIEGO MARTÍNEZ

DIGITAL EDITION:

MABEL GÁLVEZ

FILMMAKER:

MANUEL BECERRIL (MONITOR)

EDITOR:

MANUEL BECERRIL (MONITOR)

LEAD VERSIONING:

SHARON MARTÍNEZ

SOUND DESIGN:

JUSTINIANI (SUPASOUND)

TALENT:

DANIELA LUNA LEÓN, DARIA BERRUKOVA, FELIPE RÍOS, MAX CÁCERES, AGUSTÍN BEJOS.

STYLIST:

TINO PORTILLO

PHOTOGRAPHY, STYLEFRAMES AND ANIMATION

BAMBOO | GUARO

— BAMBOO | GUARO: Taste the Party — BAMBOO | GUARO: Taste the Party — BAMBOO | GUARO: Taste the Party —

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design, illustration, motion, branding, 2d, character

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BAMBOO | GUARO

To take the party to another dimension

For the launch of Guaro Bamboo, we created a two-part video series that captures the spirit of a generation that lives with no rules — authentic, energetic, and proud of who they are.

Through a fusion of visual worlds, mixed techniques, and vibrant characters, we brought Guaro Bamboo’s identity to life — a drink made for those who turn every hangout into a celebration and carry the reggaeton vibe in their soul.

Each video piece was crafted to radiate joy, pride, energy, and freedom, connecting with an audience that breaks the mold and chooses to live every moment to the fullest.

We blend storytelling, visual art, and urban culture to create content that isn’t just seen — it’s felt. Guaro Bamboo is more than just a drink: it’s a lifestyle, and we made sure to bring it to the screen.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCERS:

DIANA VELA & SHARON MARTÍNEZ

PRODUCTION ASISTANT:

CECI SÁNCHEZ

ART DIRECTORS:

BITASI SANTOS
DAVIHER LOREDO

STORYBOARD:

BITASI SANTOS

DESIGN & ILLUSTRATION:

BITASI SANTOS
DAVIHER LOREDO
ROY TACHO AGUILAR

2D ANIMATION:

DAVIHER LOREDO

MOTION GRAPHICS:

FRANCISCO M. QUILES N., LUIS NIEVES, ROGER JUAREZ, ALDAIR GONZÁLEZ, JOEK ESTRADA, KARINA CISNEROS & TADEO ROMERO.

3D DESIGN & ANIMATION

KAPPY GARCÍA

STYLEFRAMES AND ANIMATION

PRIVACY | MEXICO

— PRIVACY | MEXICO: WHO'S WATCHING YOU WHILE YOU SHARE? — PRIVACY | MEXICO: WHO'S WATCHING YOU WHILE YOU SHARE?

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design, motion, branding, 3d, 2d

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PRIVACY | MEXICO

Immersive theater featuring Diego Luna and Luis Gerardo Méndez

"PRIVACIDAD" is the Mexican adaptation of "PRIVACY" by James Graham and Josie Rourke, directed by Francisco Franco and adapted by María Renée Prudencio, starring Diego Luna and Luis Gerardo Méndez alternating in the lead role at Teatro de los Insurgentes in Mexico City.

The play explores our relationship with the digital age, exposing how we share personal information and how governments and corporations can access it. Inspired by the Edward Snowden case, it blends documentary storytelling, immersive technology, and active audience participation via their smartphones.

Our team, led by Jorge Orozco and Frank Beltrán, created synchronized 3D graphics and animations for each act and character, designing encrypted visual worlds and motion graphics that elevated the theatrical experience.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCER:

DIANA VELA

SCENIC DESIGN DIRECTION:

FRANK BELTRÁN & JORGE OROZCO

ART DIRECTOR:

FRANCISCO M. QUILES N.

MOTION GRAPHICS

CECI SÁNCHEZ, LUIS NIEVES, SHARON MARTÍNEZ, FRANCISCO M. QUILES N.

3D ANIMATION

JOSÉ VILLALOBOS

VISUAL COMPOSITION

FRANCISCO M. QUILES N., SHARON MARTÍNEZ

STYLEFRAMES AND ANIMATION

Nu Hacks

Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card — Nu Hacks — Dust off your credit card —

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design, illustration, motion, 2d, character

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Nu Hacks

Smart shopping from the app.

At a certain point in our lives, we face the challenge of managing our adult expenses without ending up in debt.

To assist those unsure of how to maximize the benefits of their credit cards, Nu Mexico and LSD developed Nu Hacks.

This mini-series consists of illustrated tips that cater to different profiles and aim to help Nu cardholders better understand the card's benefits through the app.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANT:

MICHELLE ACOSTA

ART DIRECTOR:

BITASI SANTOS

STORYBOARD:

ORESTES MORA & ELIUD NEVÁREZ V.

LETTERING:

ORESTES MORA

LEAD ILLUSTRATOR:

ELIUD NEVÁREZ V.

ILLUSTRATION:

ALEXANDRA SANTIAGO, IVÁN AGUILAR, CARLOS DELGADO & CARLA GÁLVEZ

LEAD 2D ANIMATOR:

JOSÉ ÁVALOS

MOTION GRAPHICS:

SHARON MARTÍNEZ, LUIS NIEVES & FRANCISCO M. QUILES N.

LEAD VERSIONING:

LUIS NIEVES

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

STYLEFRAMES AND ANIMATION

Después del huracán

DESPUÉS DEL HURACÁN – REDEFINING RYTHM: ALEMÁN'S JOURNEY UNVEILED. DESPUÉS DEL HURACÁN – REDEFINING RYTHM: ALEMÁN'S JOURNEY UNVEILED.

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design, illustration, motion, 2d, character

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Después del huracán

A tribute to the power of collaboration and creativity emerging artists.

At Spotify’s request, Toloache Films and Long Summer Days created a documentary video for Alemán, celebrating him becoming the first Mexican rapper to achieve a sold-out concert at El Palacio de los Deportes in Mexico.

This self-documentary uses a multi-format approach, including video shot on mini DV, photographs, films, illustrations, and motion graphics. The result is a visually dynamic experience that perfectly captures the energy and excitement of Alemán’s performance.

We worked hard to create an immersive experience that takes viewers from its origins to that historical performance through Alemán’s music and surrounding culture.

This video is a tribute to the power of collaboration and creativity and Spotify’s commitment to promoting emerging artists and celebrating diverse music worldwide, regardless of genre.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N.

EXECUTIVE PRODUCER:

SHARON MARTÍNEZ

ART DIRECTOR:

DAVIHER LOREDO

MOTION DESIGN:

FRANCISCO M. QUILES N.
SHARON MARTINEZ

2D ANIMATORS:

ELIUD NEVÁREZ, DANIEL FRANCO, IVÁN RASCÓN

ILLUSTRATION DIRECTOR:

BITASI

ILLUSTRATION:

ELIUD NEVÁREZ

STYLEFRAMES AND ANIMATION

LSD — DEMO REEL

A brief showcase of the adventures we've been through — A brief showcase of the adventures we've been through — A brief showcase of the adventures we've been through — A brief showcase of the adventures we've been through —

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design, illustration, motion, 2d, character

YEAR

LSD — DEMO REEL

A brief showcase of the adventures we've been through

For 7 years, we have collaborated with many people, brands, and friends.

Through keyframes, illustrations, Sounds, and words, we have created pieces that bring stories to life, connect, and give results to the audiences.

Here's a brief showcase of the adventures we've been through.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANT:

MICHELLE ACOSTA

ART DIRECTOR:

BITASI SANTOS

STORYBOARD:

ORESTES MORA & ELIUD NEVÁREZ V.

LETTERING:

ORESTES MORA

LEAD ILLUSTRATOR:

ELIUD NEVÁREZ V.

ILLUSTRATION:

ALEXANDRA SANTIAGO, IVÁN AGUILAR, CARLOS DELGADO & CARLA GÁLVEZ

LEAD 2D ANIMATOR:

JOSÉ ÁVALOS

MOTION GRAPHICS:

SHARON MARTÍNEZ, LUIS NIEVES & FRANCISCO M. QUILES N.

LEAD VERSIONING:

LUIS NIEVES

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

STYLEFRAMES AND ANIMATION

What’s behind Nu?

WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN —

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design, illustration, motion, branding, 3d, 2d, character

YEAR

What’s behind Nu?

LEARN MORE ABOUT THE BENEFITS OF THE NU CARD

Nu has already established itself among the Mexican audience, but to encourage them to take action and request their card, they wanted to emphasize what sets them apart from other banks.

We designed a captivating collection of illustrations, characters, and scenarios that perfectly complemented the entire campaign. The process of bringing these elements to life was enjoyable and creatively stimulating.

We collaborated with Nu to create a campaign showcasing the benefits they provide to their clients.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANTS:

MICHELLE ACOSTA & TRINIDAD NÚÑEZ

CREATIVE DIRECTOR:

DAVIHER LOREDO

ART DIRECTOR:

BITASI SANTOS

DESIGN:

DAVIHER LOREDO, MARTÍN LLANEZ, ASHBY SAUCEDO, RICKY ARVIZU

MOTION DIRECTORS:

ROGER JUÁREZ & DANIEL PIÑA

MOTION GRAPHICS:

DANIEL PIÑA, KARINA CISNEROS, JOEK ESTRADA, ROGER JUÁREZ, KAROL JUÁREZ, KATHA RIVERA, LAURA BENAVIDES

ILLUSTRATION:

PEPE ÁVALOS, GABRIEL DÍAZ, TACHO AGUILAR

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

MUSIC FOR DEMO EDIT

FLATLAND STUDIO

STYLEFRAMES AND ANIMATION

América vs. América

Witness an epic football showdown: "América vs. América" —

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design, illustration, motion, 2d, character

YEAR

América vs. América

Join Club America on an exciting adventure of fantastic situations.

We developed a storyboard for the football documentary series "América vs. América" for Netflix Latam.

Our design, illustration, and animation teams worked tirelessly to make it a reality, incorporating elements such as jet skis, axes, mermaids, pyramids, monsters, and more.

A project with a quick turnaround time of only a few days that brought the best of the whole team to provide a fast but highly aesthetic solution.