DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 —

DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 — DESIGN & MOTION GRAPHICS SINCE 2016 —

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long summer days films s.a. de c.v. copyright ©2023 — long summer days films s.a. de c.v. copyright ©2023 — long summer days films s.a. de c.v. copyright ©2023 — long summer days films s.a. de c.v. copyright ©2023 — long summer days films s.a. de c.v. copyright ©2023 — long summer days films s.a. de c.v. copyright ©2023 —

WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN —

WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN — WHAT’S BEHIND NU? — YT Nu APP CAMPAIGN —

CLIENT
Nu México
TAGS
YEAR
2023

What’s behind Nu?

LEARN MORE ABOUT THE BENEFITS OF THE NU CARD
Nu has already established itself among the Mexican audience, but to encourage them to take action and request their card, they wanted to emphasize what sets them apart from other banks.
We designed a captivating collection of illustrations, characters, and scenarios that perfectly complemented the entire campaign. The process of bringing these elements to life was enjoyable and creatively stimulating.
We collaborated with Nu to create a campaign showcasing the benefits they provide to their clients.

CREDITS

EXECUTIVE CREATIVE DIRECTOR:

FRANCISCO M. QUILES N

EXECUTIVE PRODUCER:

DIANA VELA

PRODUCTION ASISTANTS:

MICHELLE ACOSTA & TRINIDAD NÚÑEZ

CREATIVE DIRECTOR:

DAVIHER LOREDO

ART DIRECTOR:

BITASI SANTOS

DESIGN:

DAVIHER LOREDO, MARTÍN LLANEZ, ASHBY SAUCEDO, RICKY ARVIZU

MOTION DIRECTORS:

ROGER JUÁREZ & DANIEL PIÑA

MOTION GRAPHICS:

DANIEL PIÑA, KARINA CISNEROS, JOEK ESTRADA, ROGER JUÁREZ, KAROL JUÁREZ, KATHA RIVERA, LAURA BENAVIDES

ILLUSTRATION:

PEPE ÁVALOS, GABRIEL DÍAZ, TACHO AGUILAR

SOUND DESIGN

ALBERTO JUSTINIANI (SUPASOUND)

STYLEFRAMES AND ANIMATION