— NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS
— NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS — NEW ERA X RICARDO LUEVANOS: FEELINGS
CLIENT
Another Co | New Era
TAGS
- Video, photography, design, illustration, motion
YEAR
2024
NEW ERA X LUEVANOS
WHEN DESIGN MEETS WHAT WORDS CAN'T EXPRESS
"SOME EMOTIONS ARE HARD TO PUT INTO WORDS. THAT’S WHERE THIS COLLABORATION BEGINS.IN PARTNERSHIP WITH NEW ERA AND MEXICAN GRAPHIC ARTIST RICARDO LUEVANOS, WE HELPED BRING TO LIFE A COLLECTION INSPIRED BY UNSPOKEN FEELINGS. WE WERE INVOLVED FROM START TO FINISH: CONCEPT DEVELOPMENT, VISUAL DIRECTION, PHOTOGRAPHY, VIDEO, 3D DESIGN, RETOUCHING, AND CAMPAIGN ADAPTATIONS.A PROJECT THAT CHALLENGED US CREATIVELY AND REMINDED US WHY WE LOVE WHAT WE DO—TURNING EMOTION INTO VISUAL LANGUAGE.
CREDITS
ORIGINAL IDEA & CREATIVITY:
EXECUTIVE PRODUCER:
PRODUCTION ASISTANT:
CREATIVE DIRECTOR:
DESIGN:
VIDEO EDITORS:
MOTION GRAPHICS:
SOUND DESIGN
ALBERTO JUSTINIANI (SUPASOUND)
PHOTOGRAPHY:
PHOTO EDITOR:
STYLIST:
GLAM:
MODELOS:
PHOTOGRAPHY & VIDEO
