— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content
— HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content — HAND CRAFTED HERITAGE | AT THE SPHERE: reimagined through digital art content —
CLIENT
Josue Ibañez | Toloache TV
TAGS
- design, illustration, motion, 2d
YEAR
2024
HAND CRAFTED HERITAGE | THE SPHERE
To take the party to another dimension
In 2024, Josue Ibañez Studio reimagined Hispanic Heritage Month at The Sphere with Handcrafted Heritage a monumental digital installation celebrating the craftsmanship, traditions, and deep cultural roots of the Hispanic world. The piece wove together symbolism, stories, and artistic expressions from across regions to portray a collective identity through three immersive worlds: The Mural, honoring ancestral ties and landscapes; The Telar, representing the harmony between nature and culture through textile-inspired visuals and Papel Picado, celebrating community and shared traditions.
Long Summer Days played a key role in shaping the visual language of the piece—developing the art style, craftitg the illustrations, animating key elements, and collaborating on the rendering process. It was both a creatively fulfilling and collaborative project that allowed our work to be showcased on the world’s largest screen, alongside a team of exceptional artists.
CREDITS
EXECUTIVE CREATIVE DIRECTOR:
FRANCISCO M. QUILES N.
EXECUTIVE PRODUCERS:
DIANA VELA & SHARON MARTÍNEZ
ORIGINAL IDEA & CONCEPT
JOSUE IBAÑEZ STUDIO
CONTENT DIRECTION
JORGE OROZCO | TOLOACHE FILMS
LEAD ART DIRECTOR:
BITASI SANTOS
ILLUSTRATORS / CLEAN-UP ARTISTS
ROY TACHO AGUILAR
ISSAC LOREDO
MARTIN LLANEZ
JOSÉ ÁVALOS
IVÁN AGUILAR
KAPPY GARCÍA
ISSAC LOREDO
MARTIN LLANEZ
JOSÉ ÁVALOS
IVÁN AGUILAR
KAPPY GARCÍA
ORIGINAL EDITING MUSIC
JUSTINIANI (SUPASOUND)
MOTION DIRECTORS
ROGER JUÁREZ
FRANCISCO M. QUILES N.
MOTION DESIGNERS:
ROGER JUÁREZ
KARINA CISNEROS
JOEK ESTRADA
SHARON MARTÍNEZ
ALDAIR GONZÁLEZ
KAPPY GARCÍA
TECHNICAL AND VISUAL 3D WORKFLOW
JOEK ESTRADA
DATA & QC MANAGER
SHARON MARTÍNEZ
STYLEFRAMES AND ANIMATION
